Domestic market: From the 6th of the lunar new year, production resumed, and by the beginning of March, all factories were filled with orders, vehicles were constantly being dispatched, and the scene was bustling and prosperous.

Special Feature (Reported by Commentator Cheng Danyang): “Start running from the beginning, launch as a decisive battle.” In the early months of 2021, Cheng A Luo, the general manager of Chengli Automobile Group, issued a resolute call full of the spirit of striving to all employees and the middle and senior management team. This was also the mobilization order issued by Chengli Automobile Group in 2021 to embark on a new journey and achieve new glories, with the goal of completing an annual production value of 8.5 billion for special vehicles and striving for a target of 9 billion.
At the 2021 annual economic work conference of Chengli Group, General Manager Cheng A Luo made comprehensive arrangements for the annual output target and work plan. Specifically: Based on the newly established 14 subsidiaries of the group, taking the “Quality and Efficiency Year” as an opportunity and focusing on the “three adjustments and three transformations”, we aim to make the production of special vehicles and emergency products and the sales of chassis rotate together as the main focus. We will break down tasks layer by layer, clarify responsibilities, and ensure the smooth realization of the annual output of special vehicles and strive to exceed the target tasks.

General Manager Cheng A Luo emphasized that in 2021, the group company will follow the new planning and layout, fully mobilize the work enthusiasm and sense of responsibility of its subsidiaries and all production units, transform from being passive to proactive, and change from being urged to do things to doing things voluntarily. This will enable all employees, production managers and front-line leaders to fully unleash their entrepreneurial and wealth-creating enthusiasm and strength. In the future, the group company will manage “overall” and “people”, subsidiaries will manage “sub-operations” and “tasks”, and production units will manage “execution” and “detail work”, “production”, “quality” and “safety”. By benchmarking the AmiBa management module, each subsidiary and each production and sales unit will have a progress report every day, a target check every month, a summary every quarter, and improvement and enhancement measures every quarter. At the end of the year, there will be hard rewards and punishments policies. Truly, everything will have someone to follow, everyone will have something to do, the positions will be fully loaded, the achievements will be visible in terms of quality and errors or omissions, changes will be fast, and work will be done well.
Under this overall environment and under the leadership of the general manager, each subsidiary, factory, business division and department has taken action, actively carrying out their tasks and striving for improvement. The spirit of taking practical actions and working diligently has become widespread, and a wave of doing practical things, securing orders and accelerating production has been created.
First, the competition for talent is in full swing. It kicked off in the new year with a rush to recruit and compete for talents. Cheng Li has listed attractive conditions to attract outstanding talents in the automotive industry. From production line assembly workers, welders, painters to technical researchers and outstanding sales experts, all are the key recruitment targets of the company. In 2021, Cheng Li plans to increase the number of grassroots employees by 3%, technical researchers by 5%, and sales personnel by 10-20%, to provide sufficient human resources for the new production output.
Secondly, the two cycles and two markets are advancing simultaneously. The company requires that it should strengthen the circulation of both domestic and international markets. Both efforts should be made simultaneously. While deeply focusing on domestic markets such as municipal sanitation vehicles, fire engines, construction machinery vehicles, cold chain vehicles, road rescue vehicles, medical ambulances, vehicle-mounted equipment special vehicles, box trucks, hazardous materials vehicles, and special equipment vehicles, it should also organize cost-effective and highly competitive special vehicles and emergency equipment to enter the overseas market, thereby expanding the sales volume of export products.

Thirdly, in accordance with the overall requirements of the group company, this year’s strategy for dual-driven sales of complete vehicles and chassis has been implemented. Each chassis division has acted promptly and proactively, closely interacting with major manufacturers, increasing departmental settings and personnel, submitting announcements to the manufacturers, striving for policies, expanding product lines, actively exploring the potential of niche markets, and self-imposing additional pressure and goals to achieve the target tasks. The aim is to secure a lead at the starting line and strive to implement the guiding principle proposed by the general manager, “Starting is running, beginning is the decisive battle,” in order to contribute to the leap in the production value of special vehicles of the group company.

A glimpse of the meeting between Chengli Chassis Supply and Distribution Hubei Co., Ltd. and the comprehensive division of Foton Chassis of Foton Automobile Group.


Cheng Li released the chassis division of the company and held a business negotiation meeting with the main executives of FAW-Jiefang Automobile.


The head of the new energy chassis department and the senior executives of the group company received a delegation from BYD’s main production plant.
Fourthly, in the first quarter of this year, Chengli significantly increased investment in technological innovation and automated equipment, and upgraded and replaced existing facilities. They newly added a cold chain intelligent hot pressing machine production line and an automatic shearing production line for the affiliated Kaiping Accessories Factory, which greatly enhanced the production process efficiency and capacity, and contributed to the “Quality and Efficiency Year” efforts.


Fifth, we will strengthen the guarantee of funds and materials. Specialized vehicles and emergency equipment production, as well as chassis sales, are all capital and technology-intensive industries. Funds are the backbone and lifeblood for the development and growth of the real economy. We must reserve strong capabilities as the support for the industry. On March 4th, the group company reached a strategic partnership with Zhejiang Commercial Bank, laying a solid foundation for Chengli’s automotive manufacturing and emergency industries.

The giant of China’s capital market, Zheshang Bank, has reached a strategic cooperation agreement with Chengli Automobile Group.
Sixth, the bidding projects for the factory’s infrastructure construction are being expedited without delay: Chengli Company is currently conducting an open tender for the interior solid wood panel doors project of the three-story office building and Building A (17th floor) of the research building in the new factory area. We sincerely invite industry friends to actively participate in the bidding. The company treats all friends equally and impartially, and strictly follows the principles of openness, fairness and impartiality in the bidding process. As long as the cost-performance ratio is reasonable, any bidder has the possibility of winning the bid. All company employees are requested to actively introduce and recommend relevant personnel for bidding.
In summary, all business units of Chengli Automobile Group gathered strong momentum at the start of 2021 and clearly defined their goals. With a full of enthusiasm and a hardworking and practical style, we carried forward the past achievements and strived forward bravely. Under the guidance of the company’s leading officials and the Party committee, each subsidiary and production unit is full of confidence in achieving the annual output target. Remembering the general manager’s spirit of “Starting is running, beginning is the battle”, they will surely complete the annual plans and tasks successfully.